Taylor Swift fans rush Selfridges to decorate their Christmas trees as brand launch 12 iconic Eras Tour...

New musical memorabilia is flying off the shelves as devoted Swifies get ready to celebrate in style

Selfridges has reported a surge in sales for Taylor Swift Christmas decorations as fans prepare to celebrate her Eras Tour

Taylor Swift fans are flocking to Selfridges to get their hands on the brand new Christmas decorations launched by the department store in celebration of her upcoming Eras Tour

The decorations, which include baubles, tree toppers, and even a snow globe, have been flying off the shelves since they were released last week.

A spokesperson for Selfridges said: "We've seen a huge demand for the Taylor Swift Christmas decorations. Fans are clearly excited for the Eras Tour and are getting into the festive spirit early."

The Eras Tour is set to kick off in March 2023 and will see Swift perform in stadiums across the US and Europe.

The tour is in support of Swift's latest album, Midnights, which was released in October 2022.

Swift is one of the most popular singers in the world and her fans are known for their devotion.

The Christmas decorations are just one way that fans are showing their support for Swift and her music.